H&M

Situation: I was tasked with creating a social media reel for H&M in the Netherlands, where language and cultural differences posed a challenge.

Task: My goal was to produce content that was engaging and culturally relevant while staying true to the brand’s tone and style.

Action: I collaborated with a translator to adapt the script and visuals for the local audience, ensuring clarity, relevance, and brand consistency.

Result: The reel successfully engaged the target audience in the Netherlands, demonstrating my ability to navigate language and cultural barriers while delivering high-quality branded content.
The project reinforced the importance of collaboration, attention to detail, and audience-focused storytelling in social media. It was rewarding to see how thoughtful adaptation could make the content more impactful and inclusive for an international audience.